Use the new conditioner formula now and dye shiny, shiny hair with the ultimate hair dye! Use “Dark&Lovely Fade Resist” – the gold standard for gorgeous hair color for long-lasting, sparkling hair color.
With our latest moisture-proof sealing technology, the permanent hair dye that everyone loves becomes even better. The anti-fading agent locks in bright hair while helping to protect the hair from breakage.
Strong moisture means silky, long-lasting long-lasting hair coloring for up to 8 weeks. Let you take care of your hair when you dye your hair-fade-resistant.
Now with NEW extra nourishing conditioner infused with 3 fruit oils – shea, avocado and olive – to provide intense nourishment from root to tip. Color so rich, so ultra-conditioning it lasts for up to 8 weeks NOW with Triple Fruit Oils!